I’m a Content Strategist with 6+ years of experience creating scalable content systems, improving user experiences, and driving content operations across global platforms at Meta and Coinbase.
My work sits at the intersection of content strategy, UX writing, content governance, taxonomy, and knowledge management. I enjoy turning complex information into clear, intuitive experiences that help people find what they need and complete tasks with confidence.
Over the years, I’ve optimized Help Center experiences, led large-scale content migrations, developed governance frameworks, and improved content discoverability through taxonomy and information architecture. I’ve also explored how AI can streamline content workflows and support more scalable content operations.
Beyond content strategy, I bring experience with Agile and Scrum methodologies, CMS governance, SEO, AEO, SQL, Power BI, and emerging AI technologies. I’m passionate about building systems that make content easier to create, manage, find, and maintain.
I thrive in cross-functional environments and regularly partner with product managers, engineers, designers, researchers, and operations teams to solve content challenges and drive meaningful outcomes.
Outside of work I’m an avid runner and have participated in several marathons. Which basically means I enjoy long runs, long sentences, and occasionally chasing down both.
Bachelor’s
Certification
Professional Scrum Master I
Google AI Professional Certificate